Created a framework with a developer-facing tool (Web Components/ TypeScript/Sass/StoryBook) to showcase and demonstrate to contractors re-usable web-components (for use in angular/php/html/ionic); this was made together with new design direction to make implementation more streamlined and reduce/eliminated need for duplication of code. Also responsible for code reviews of contractors (for merging features/(hot)fixes and work into development/staging and production) and mentored juniors. Additional highlights include CLM improvements on home page and showcase pages from 0.9 to 0.005.
Created and maintained content management system and system of operations, as well as, interactive catalog and eCommerce application. Created search function for databases, used Google Analytics to support web related decisions, layout of wireframes and implemented/prototyped UI/UX-design improvements, and created a MailChimp template for campaigns, which resulted in an increase of 25% opening rate after redesign and planning of content. In addition, was responsible for the execution of re-branding the company.
Maintained and created websites, a WordPress blog, banners, blog, social media, and design of printed materials and edited images for social media use. Responsible for the design of materials, including packaging, supporting material for trade shows (including the company’s booth), as well as brochures. Responsible for rebranding and the company’s new website. Reorganized the company’s e-commerce pages at Amazon vendor central/Seller central products.