Luis is a Senior UX Designer with over 9 years of professional experience in leading roles. He has been responsible for working on several projects in the pharmaceutical, financial, aeronautical, manufacturing, and medical industry, among others, which have allowed him to become a complete digital creator, lead designer, and art director. He has executed impressive campaigns internally and externally by optimizing budgets, generating sales, increasing the knowledge of brand and product management through the successful execution of Digital, ATL and BTL campaigns. He is also an entrepreneur and able to stay on top of a multitude of tasks. He has a firm understanding of technology and the various coding and software packages used in the publishing and design industry. Luis is convinced of the important value of good design in the purchase decision, obsessed with details, new trends, and clear, minimalist communication that expresses elegance and concept.
User Experience Leader: Digital projects workflow responsible for the creative art direction for mobile Apps and Web sites, Visual Design, UX, and Digital Platforms for big multinational companies like Dell, Intel, AWS, Microsoft, Western Digital, Grupo Plastilene, and Buffalo Wild Wings.